Introduction
Choosing the right course after KCSE is one of the most important decisions a student can make. With thousands of graduates entering the job market every year, employability, demand, and career growth matter more than ever.
This guide highlights the most marketable courses in Kenya, based on:
- Job demand
- Employability rate
- Salary potential
- Career flexibility
- Local and global relevance
Whether you are applying through KUCCPS, choosing a diploma, or planning further studies, this article will help you make an informed decision.
What Makes a Course “Marketable” in Kenya?
A course is considered marketable if:
- It has high demand in the job market
- Skills are practical and transferable
- Graduates can work locally or internationally
- There are opportunities for self-employment
- It adapts to current and future trends
- Medicine and Health-Related Courses
Health courses remain among the most marketable in Kenya and abroad.
Top Health Courses:
- Medicine and Surgery
- Nursing
- Clinical Medicine
- Pharmacy
- Public Health
- Medical Laboratory Science
Why they are marketable:
- Constant demand in hospitals and NGOs
- Opportunities abroad (UK, USA, Middle East)
- Stable career growth
Best for: Students with strong science grades (Biology, Chemistry)
- Information Technology (IT) & Computer Science
Technology is shaping every industry, making IT one of the most future-proof fields.
In-Demand IT Courses:
- Computer Science
- Information Technology
- Software Engineering
- Data Science
- Cybersecurity
- Artificial Intelligence (AI)
Why IT is marketable:
- High global demand
- Remote work opportunities
- Freelancing and startups
- Fast career growth
Bonus: You can still succeed even without formal employment.
- Engineering Courses
Engineering remains highly respected and marketable, especially in infrastructure and technology.
Marketable Engineering Fields:
- Civil Engineering
- Electrical & Electronic Engineering
- Mechanical Engineering
- Mechatronics Engineering
- Telecommunication Engineering
Why they are marketable:
- Kenya’s growing infrastructure
- Industrial and construction demand
- Good long-term earnings
- Business, Finance & Economics Courses
Business-related courses are versatile and open many doors.
Popular Business Courses:
- Commerce
- Accounting
- Finance
- Economics
- Business Administration
- Procurement & Supply Chain Management
Why they are marketable:
- Applicable in all industries
- Opportunities in private and public sectors
- Good foundation for entrepreneurship
- Education Courses (Teaching)
Teaching remains a reliable and marketable career, especially under CBC implementation.
In-Demand Education Areas:
- Special Needs Education
- Mathematics & Sciences Education
- CBC Teacher Training
- Technical and Vocational Education
Why education is marketable:
- Growing number of schools
- Demand for CBC-trained teachers
- Opportunities in private institutions
- Law and Legal Studies
Law continues to be relevant in governance, business, and human rights.
Legal Courses:
- Bachelor of Laws (LLB)
- Criminology
- Legal Studies
Why law is marketable:
- Opportunities in courts, NGOs, and private firms
- Career flexibility
- Leadership and advocacy roles
- Agriculture & Environmental Courses
Agriculture is Kenya’s backbone and is becoming more modern and profitable.
Marketable Agriculture Courses:
- Agribusiness Management
- Agricultural Economics
- Environmental Science
- Climate Change Studies
- Animal Health & Production
Why they are marketable:
- Food security demand
- NGO and government support
- Self-employment opportunities
- Media, Communication & Creative Courses
Creative skills are gaining value in the digital economy.
Marketable Creative Courses:
- Journalism
- Digital Marketing
- Film & Media Production
- Public Relations
- Graphic Design
Why they are marketable:
- Digital platforms growth
- Freelancing opportunities
- Brand and content demand
Courses to Choose Carefully
Some courses have high competition and low absorption if not paired with extra skills:
- General Arts courses
- Some social sciences (without specialization)
- Courses with limited practical application
Tip: Always add certifications, internships, or digital skills.
How to Choose the Right Course for YOU
Before applying, ask yourself:
- What subjects did I perform best in?
- Do I prefer practical or theoretical work?
- Can I work long hours or under pressure?
- Am I open to self-employment or freelancing?
KUCCPS Tip
When applying through KUCCPS:
- Check minimum entry requirements
- Review previous cut-off points
- Apply for multiple options
- Consider diploma or certificate pathways if needed
Final Thoughts
There is no single “best course” for everyone — but there is a best course for you based on skills, interests, and market demand.
Choosing a marketable course increases your chances of employment, career growth, and financial stability.
